Danish Royal Visit to Japan

Tokyo

10 - 13 October 2017

In October, The Danish Crown Prince Couple will be heading a Danish business delegation to Japan. The organizers of this official visit are pleased to invite Danish companies to join this unique Danish trade promotion to Japan.

This is the full joint program for all sectors. The trade promotion will have both joint activities and seperate sector-specific activities.

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Here, you will soon find a list of companies that have confirmed participation, as well as the official company brochure, which will be published ahead of the visit.

If you are not already on the list, you may sign up and log in in a few easy steps.

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We are currently working with a travel agency in order to ensure that we can provide the best possible options.

Information regarding travel, hotels and logistics will be updated shortly.

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Danish and Japanese press is more than welcome to cover the official Danish trade promotion in Japan  

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Here you may find information about the kingdom of Denmark and a brief introduction to the royal family.

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Here you can find information about Japan.

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Sector Focus

Participation in the trade promotion is primarily relevant to companies that already have commercial activities in the Japanese market and priority will be given to companies with activities within the sectors mentioned. The trade promotion activities, seminars and events will primarily take place under the headings below.

  • Healthcare
  • Food & Agriculture
  • Design & furniture
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Denmark is seen as a leading country in its high quality of life for patients and products, in Japan. The export of pharmaceuticals from Denmark amounts to 28 per cent in Japan. Right now Japan is undergoing a demographic shift with a rapidly growing elderly population putting pressure on the healthcare system.

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With a self-sufficiency rate of only 39 per cent, Japan is one of the world's largest food importers. Danish export of goods to Japan was in 2016 amounted to DKK 14.5 billion, with the food-cluster group to be one of the largest. Japan has a high demand in food safety and quality, which fits perfectly with Danish products.

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Danish design has for a long time been well-acknoledged and highly appreciated in Japan, and the interest is increasing significantly. Japan is Denmark's 8th largest export market for furniture, outside Europe only surpassing by the U.S. market. In 2015, exported furniture to Japan accumulated to over DKK 400 million.

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